Subaru is rated #1 in dependability for two years running.
Compared to all other measured mass-market automotive companies in the 2022 American Customer Satisfaction Index (ACSI) surveys of customers rating their own automotive company’s performance. The #1 rating is shared with one other automotive company. ACSI® is a registered trademark of ACSI, LLC.
according to Kelley Blue Book's KBB.com.
2015-2022 Kelley Blue Book Brand Image Awards are based on the Brand Watch™ study from Kelley Blue Book. Award calculated among non-luxury shoppers. For more information, visit KBB.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.
according to Kelley Blue Book's KBB.com.
2015-2017, 2020-2022 Kelley Blue Book Brand Image Awards are based on the Brand Watch™ study from Kelley Blue Book. Award calculated among non-luxury shoppers. For more information, visit www.kbb.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.
Subaru is rated #1 in Satisfaction.
Compared to all other measured mass-market automotive companies in the 2022 American Customer Satisfaction Index (ACSI) surveys of customers rating their own automotive company’s performance. The #1 rating is shared with one other automotive company. ACSI® is a registered trademark of ACSI, LLC.
96% of Subaru vehicles sold in the last 10 years are still on the road today, more than Honda or Toyota brands.
Based on Experian Automotive non-luxury vehicles in operation vs. total new registrations for MY2013-2022 as of December 2022.
Subaru was the first automotive plant in the U.S. to achieve zero-landfill status. All Subaru vehicles are built in zero-landfill plants, where 100% of waste is recycled or turned into electricity.
Subaru has earned more IIHS TOP SAFETY PICK+ awards than any other brand since 2013 as of February 2023.
Subaru is rated #1 in product quality for two years running.
Compared to all other measured mass-market automotive companies in the 2022 American Customer Satisfaction Index (ACSI) surveys of customers rating their own automotive company’s performance. The #1 rating is shared with one other automotive company. ACSI® is a registered trademark of ACSI, LLC.
2022 Overall American Rally Association (ARA) Champion
Subaru is the Popular Brand with the Lowest Ownership Costs.
Popular brand category. 2022 IntelliChoice 5-Year Cost of Ownership Study (c) 2022 MOTOR TREND GROUP, LLC
The 2023 Subaru Crosstrek received the highest possible 2022 rating for front crash prevention from IIHS when equipped with EyeSight.
97% of Subaru Crosstrek vehicles sold in the last 10 years are still on the road today, more than Honda CR-V, Toyota RAV4, or Jeep Compass.
Based on Experian Automotive non-luxury vehicles in operation vs. total new registrations for MY2013-2022 as of December 2022.
The Subaru Crosstrek is an IntelliChoice SmartChoice winner for Lowest Ownership Cost.
2022 IntelliChoice 5-Year Cost of Ownership Study (c) 2022 MOTOR TREND GROUP, LLC.
The 2023 Subaru Crosstrek Hybrid received the highest possible 2022 rating for front crash prevention from IIHS.
The 2023 Subaru Crosstrek Hybrid received the highest possible 2022 safety rating from IIHS.
The 2023 Subaru Crosstrek Limited is a 2022 IIHS TOP SAFETY PICK with EyeSight and Steering Responsive Headlights.
The Subaru Crosstrek is an IntelliChoice Excellent Value winner.
2022 IntelliChoice 5-Year Cost of Ownership Study (c) 2022 MOTOR TREND GROUP, LLC.
according to Kelley Blue Book's KBB.com.
Vehicle's projected resale value is specific to the 2020-2022 model years. For more information, visit Kelley Blue Book's KBB.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.
The Subaru Crosstrek is an IntelliChoice SmartChoice winner for Highest Retained Value.
2022 IntelliChoice 5-Year Cost of Ownership Study (c) 2022 MOTOR TREND GROUP, LLC.
The 2023 Subaru BRZ is a 2022 IIHS TOP SAFETY PICK+ when equipped with EyeSight.
according to Kelley Blue Book's KBB.com.
2022 model-year vehicle’s projected cost to own for the initial five-year ownership period is based on the average Kelley Blue Book 5-Year Cost to Own data, which considers depreciation and costs such as fuel and insurance. For more information, visit www.kbb.com.
according to Kelley Blue Book's KBB.com.
2015-2017, 2020-2022 Kelley Blue Book Brand Image Awards are based on the Brand Watch™ study from Kelley Blue Book. Award calculated among non-luxury shoppers. For more information, visit www.kbb.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.
96% of Subaru vehicles sold in the last 10 years are still on the road today, more than Honda or Toyota brands.
Based on Experian Automotive non-luxury vehicles in operation vs. total new registrations for MY2013-2022 as of December 2022.
The Subaru Impreza is an IntelliChoice Excellent Value winner.
2022 IntelliChoice 5-Year Cost of Ownership Study (c) 2022 MOTOR TREND GROUP, LLC.
The 2023 Subaru Impreza received the highest possible 2022 rating for front crash prevention from IIHS when equipped with EyeSight.
The Subaru Impreza is an IntelliChoice SmartChoice winner for Highest Retained Value.
2022 IntelliChoice 5-Year Cost of Ownership Study (c) 2022 MOTOR TREND GROUP, LLC.
The 2023 Subaru Impreza is a 2022 IIHS TOP SAFETY PICK with EyeSight and Steering Responsive Headlights.
95% of Subaru WRX vehicles sold in the last 10 years are still on the road today, more than Honda Civic Si or Volkswagen GTI.
Based on Experian Automotive non-luxury vehicles in operation vs. total new registrations for MY2013-2022 as of December 2022.
according to Kelley Blue Book's KBB.com.
2015-2017, 2020-2022 Kelley Blue Book Brand Image Awards are based on the Brand Watch™ study from Kelley Blue Book. Award calculated among non-luxury shoppers. For more information, visit www.kbb.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.
2022 Overall American Rally Association (ARA) Champion
according to Kelley Blue Book's KBB.com.
2015-2022 Kelley Blue Book Brand Image Awards are based on the Brand Watch™ study from Kelley Blue Book. Award calculated among non-luxury shoppers. For more information, visit KBB.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.
95% of Subaru Legacy vehicles sold in the last 10 years are still on the road today, more than Honda Accord, Toyota Camry, Nissan Altima, or Hyundai Sonata.
Based on Experian Automotive non-luxury vehicles in operation vs. total new registrations for MY2013-2022 as of December 2022.
The 2023 Subaru Legacy received the highest possible rating for front crash prevention from IIHS.
The Subaru Legacy is an IntelliChoice SmartChoice winner for Highest Retained Value.
2022 IntelliChoice 5-Year Cost of Ownership Study (c) 2022 MOTOR TREND GROUP, LLC.
The Subaru Legacy is an IntelliChoice Excellent Value winner.
2022 IntelliChoice 5-Year Cost of Ownership Study (c) 2022 MOTOR TREND GROUP, LLC.
97% of Subaru Forester vehicles sold in the last 10 years are still on the road today, more than Honda CR-V, Toyota RAV4, Ford Escape, or Hyundai Santa Fe.
Based on Experian Automotive non-luxury vehicles in operation vs. total new registrations for MY2013-2022 as of December 2022.
according to Kelley Blue Book's KBB.com.
2022 model-year vehicle’s projected cost to own for the initial five-year ownership period is based on the average Kelley Blue Book 5-Year Cost to Own data, which considers depreciation and costs such as fuel and insurance. For more information, visit www.kbb.com.
according to Kelley Blue Book's KBB.com.
Vehicle's projected resale value is specific to the 2020-2022 model years. For more information, visit Kelley Blue Book's KBB.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.
97% of Subaru Outback vehicles sold in the last 10 years are still on the road today, more than Honda CR-V, Toyota RAV4, or Hyundai Santa Fe.
Based on Experian Automotive non-luxury vehicles in operation vs. total new registrations for MY2013-2022 as of December 2022.
according to Kelley Blue Book's KBB.com.
2022 model-year vehicle’s projected cost to own for the initial five-year ownership period is based on the average Kelley Blue Book 5-Year Cost to Own data, which considers depreciation and costs such as fuel and insurance. For more information, visit www.kbb.com.
The 2023 Subaru Outback received the highest possible rating in the new side impact test from IIHS.
according to Kelley Blue Book's KBB.com.
Vehicle's projected resale value is specific to the 2020-2022 model years. For more information, visit Kelley Blue Book's KBB.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.
The 2023 Subaru Outback received the highest possible safety rating from IIHS.
The 2023 Subaru Outback received the highest possible rating for front crash prevention from IIHS.
The Subaru Outback is an IntelliChoice SmartChoice winner for Lowest Ownership Cost.
2022 IntelliChoice 5-Year Cost of Ownership Study (c) 2022 MOTOR TREND GROUP, LLC.
The Subaru Outback is an IntelliChoice SmartChoice winner for Lowest Fuel Costs.
2022 IntelliChoice 5-Year Cost of Ownership Study (c) 2022 MOTOR TREND GROUP, LLC.
96% of Subaru vehicles sold in the last 10 years are still on the road today, more than Honda or Toyota brands.
Based on Experian Automotive non-luxury vehicles in operation vs. total new registrations for MY2013-2022 as of December 2022.
The Subaru Ascent is an IntelliChoice SmartChoice winner for Lowest Ownership Cost.
2022 IntelliChoice 5-Year Cost of Ownership Study (c) 2022 MOTOR TREND GROUP, LLC.
The 2022 Subaru Ascent received the highest possible rating for front crash prevention from IIHS when equipped with EyeSight.
The 2023 Subaru Ascent received the highest possible safety rating from IIHS.
according to Kelley Blue Book's KBB.com.
2022 model-year vehicle’s projected cost to own for the initial five-year ownership period is based on the average Kelley Blue Book 5-Year Cost to Own data, which considers depreciation and costs such as fuel and insurance. For more information, visit www.kbb.com.
subaru 
crosstrek 
brz 
impreza 
wrx-sti 
legacy 
forester 
outback 
ascent